JFCS Administration Marketing Manager in Phoenix, Arizona
JFCS is recruiting for a dynamic and innovative marketing manager who will continue to expand the positive branding the organization has acquired since its inception in 1937. In this role you will develop and implement a strategic marketing plan inherent with metrics to validate marketing campaigns, project enterprises, and community activities aimed at sustaining and increasing the organizations’ Fundraising and Donor participation, Volunteers Base, Integrated Health Client Populations and Employee Engagement. Our Marketing efforts are designed to further increase our presence in the Valley, where we actively serve over 40,000 children, teenagers, adults and older adults with an integrated health model.
The Marketing Manager will supervise a marketing coordinator, vendor relationships, public and community relations, in a concerted effort toward enhancing the timeless and effective image our organization has earned over decades. The leadership of the Marketing Manager will assist in positioning the organization for optimal and effective media impacts, advertising, brand identities and understandable scripts that paint clarity of the valuable mission and vision JFCS has undertaken over decades in the Valley. Our tagline, “Healing Lives, Whatever It Takes” provides the difference in JFCS’ service to all of the diverse communities in need. We invite those who are up to the challenges presented by a rich organizational history and hope fulfilled future to apply.
Develops and implements strategic marketing and communications plans that promotes the JFCS brand
Creates brand strategies that attract, sustain and maximize JFCS’ Fundraising, Volunteer, Client and Employee Engagement programs
Initiates marketing and communications campaigns that enhance the organization’s public relations, promote donor engagement, positively impacts media and advertisement and brands the identity of JFCS’ presence in the community
Supervises marketing staff and provides managerial guidance on projects, special events and overall marketing and advertising campaigns
Supervises third party vendors and contract staff including designers, writers and public relations staff involved in marketing and branding campaigns, fundraising, donor campaigns, volunteer programs, special events and other media-related activities associated with JFCS
Manages contract writing, graphic design, print and electronic projects, press releases, campaign and appeal related materials
Provides oversight for brochures, printed newsletters, e-news, annual reports flyers, direct mail, email, invitations, posters, PowerPoint presentations, event displays, website content, and social media
Coordinates video production for the development of client stories for fundraising, donor, media events
Oversees the maintenance and updating of website, social media content and editorial calendar for JFCS
Maintains strong and productive relationships with all vendors, third parties and contracted services in a manner that positively impacts the branding and image enhancement of JFCS
Provides oversight for the creation and maintenance of the photo library, ensuring project photography is maintained and up-to-date coordinating with photographers on an as needed basis
Key Performance Indicators
Utilizes project management software applications to ensure project deadlines are met and consistent with budget parameters and that project quality results meets expectations
Communicates appropriately with staff and provides consistent and meaningful directions
Effectively plans marketing and communications strategies and accurately forecasts project impacts and results
Exercises good analytical skills, makes good decisions and utilizes staff, vendor and third party competencies to implement effective and efficient project results and outcomes
Communicates precise expectations and directions to staff and third party vendors and contractors involved in strategic marketing, branding and communications campaigns
Reviews, edits and proofs written and visual communications and ensures final products meet expected standards
Demonstrates an ability to multi-task, receive constructive criticism and exhibits flexibility to shift priorities when necessary
Works independently however, not to the extent of isolating associated staff and project partnerships
Collaborates well within the infrastructure of JFCS and understands the importance of building and maintaining internal and external organizational relationships
Provides status reports to immediate supervisor and shares project procedures, changes or updates with staff and all associated parties
Understands the importance of meeting project deadlines and the impact of project control upon fundraising, donors, volunteers, third parties and contract staff and overall public relations and organizational imagery
Demonstrate a strong ability to work under tight deadline while maintaining emotional consistency and professional presence
Bachelors degree in Marketing, Communication, Journalism, English.
At least 3-5 years experience in the marketing, communications and/or public relations field. Experience working with graphic designers, email marketing, and social media.
Strong writing, editing and proofreading skills.
Experience with Microsoft Word, Excel, Publisher, PowerPoint, HTML, WordPress, Photoshop required. Experience with InDesign preferred but not required.
Ability to obtain / maintain DPS Level 1 Fingerprint Clearance Card without Restriction(s)
Must be able to perform the essential functions of the job including prolonged sitting and in certain positions driving, lifting 20lbs, walking, standing and executing dexterity with a keyboard or smart pad.
External Company Name: Jewish Family & Children's Service
External Company URL: www.jfcsaz.org
Street: 4747 N 7th Street Suite 100